For over 30 years, Swedish brand Casall has been designing high-quality activewear that combines functionality with style. In this case study, we demonstrate how an in-store solution for sports retail can strengthen both brand identity and product presentation. Today, Casall’s products are sold in 18 countries, and the brand has become synonymous with quality, design, and performance.

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We have been a partner to Casall for over ten years, and together we have developed several in-store solutions, including plastic and wooden hangers tailored to their retail environment. As our collaboration evolved, we were also entrusted with supplying bags, labels, and gift packaging – products that together contribute to a cohesive and functional overall solution within sports retail.